Strategy: your living playbook

The Strategy page is a living playbook tuned to your goals: what to post, how often, and where.

• •TLDR table: at a glance: accounts, avatars, cadence, content types, platforms.
• •Goal breakdown: the campaign objective written out so everyone's aligned.
• •Account setup guide: what goes where, how often, across TikTok, Instagram, and X.
• •Recommended formats: the specific formats that work for your niche: App Demo, Founder-led, Trends, AI Storytelling, and more.
• •Posting strategy: optimal times, frequency guidelines, and pro tips on consistency and batch planning.

Pair it with Analytics: the playbook says what to try, analytics says what worked, and the next batch leans into the winners.